Success secrets learned from New York Yankees Joe Girardi

Growing up in Peoria, Illinois, I played quarterback in high school behind New York Yankee skipper Joe Girardi and learned some of life’s greatest business lessons as a kid.

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Success secrets learned from New York Yankees Joe Girardi

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Growing up in Peoria, Illinois, I played quarterback in high school behind New York Yankee skipper Joe Girardi and learned some of life’s greatest business lessons as a kid. I don’t know if it was fate or not but even our names were similar: Joe Girardi and Gerard Spinks.

Both of us went to high school in Peoria, Illinois at The Academy of Our Lady/Spalding Institute, a private catholic high school in downtown Peoria. I grew up in a single mother household, Joe Girardi grew up across the Illinois River in East Peoria, Illinois. I had heard a lot about Joe Girardi in baseball because he excelled in little league and was considered one of the best catchers in the little league circuit in the Peoria area.

I met Joe Girardi my freshman year of high school when being a quarterback was nothing but a dream and a wish. I had already watched him play his freshman football year and watched him play baseball at Bradley Park which I would walk to with my big brother, Jeronimo Spinx. What struck me about this kid was that he was very smart and extremely nice. He was strong as an ox, open minded, and willing to help me learn everything about sports. I met him during summer conditioning down at the high school where our coaches ran us and got us into top football condition to prepare for the upcoming football season.

Read the rest of my Joe Girardi story from my Examiner column.

Minority Business Success Starts with a plan

How does the small nimble minority business succeed in such a large space? Well, the first thing to know is that the Federal and State government has set aside programs for minority business.

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Creating true wealth in the United States for minorities and specifically for black owned businesses start with creating a sick tight plan of attack and a strategy on how to make money. Obviously, in these harsh economic times this is a seemingly tall order but it can be done. Business is tough to come by for everybody but one place that people sometimes overlook is the government market.

There are many tall tales about the government spending billions of dollars on contracts but what people do not tell you is that most of these contracts are with large prime goverment contractors such as Lockheed Martin and others.

Gerard Spinks' business guide

Gerard Spinks' business guide

This doesn’t mean that you will easily sign your business up with the small business association and start making tons of money. Been there done that.

I set up my minority business as a government contractor in 1998 in the San Francisco Bay Area. Went to all the meetings with the SBA in downtown San Francisco. Got registered as a MBE Minority Business Enterprise, a small disadvantaged business, and a 8A contractor. I thought the money would start pouring in to my account as I would easily win government contracts. Not so and far from the truth of even what the SBA tells you.

My company, Spinks Industries, took years of hustlin’ to come up on the government market and learned one major thing after working with a partner firm to grow their business to $35 million in contracts; you must create a business plan and provide it to the SBA to become an 8A contractor and you must learn to write business proposals and respond to requests for proposals from agencies. No easy task because the proposal writing process itself is tedious and requires expertise across a number of disciplines.

A Black Kids’ Guide to Business Success

I would succeed if it killed me. I would make a million dollars. I would claim it and I would actualize it at all costs in the San Francisco Bay Area. I would be successful with out you, my pops.

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Gerard Spinks’ Open Letter to a black father who I’ve seen once in my life:

A Black Kids Guide to business success

A Black Kids Guide to business success

Dear Dad Pops,

I’m sure you are a good dude. If you’ve ever seen a black man become successful in life and the Internet, you’re looking at him right here. I was surprised when my moms showed me pictures of me that I had signed when I was my daughters age around 7 or 8. Yes, I was the one looking real geeky studly and interesting at St. Philomena’s elementary school in Peoria, Illinois. I don’t know how my moms got me to sign those pictures because I never saw you.

I vaguely remember seeing you once when I was getting ready to go off to college to St. Ambrose College University in Davenport, Iowa. Moms never had any money so she sent me off to St. Ambrose with $20, a skillet, and a bag of clothes. Yes, she expected me to do well but she had nothing else to offer. Wish you were there. Actually, at St. Phil’s, being around all these white kids, everyone had a dad. It used to make me feel real crazy that you weren’t there but their dads were at the basketball games and taking them to play JFL (Junior Football League) that some call Pop Warner Football.

I always longed for a dad especially as I started playing sports and doing well average in high school. Some of the white kids really hated on me and even the coaches didn’t want to see me succeed because I was black. If I could only tell them that my dad was there and supported me, it probably wouldn’t have been so tough and hard on your son. At any rate, I had to fight through this nonsense, the hatred, the dissing, and somehow make a success of myself. Moms told me to just keep playing and stop listening to everyone.

How to do this I have no idea. Really could have used your help and guidance. Moms didn’t did know exactly how but she did. She already had two boys, I was her youngest so she did have some experience. Anyway, I learned how to be successful without you. It was hard. A lot of blood, sweat, and tears. While at Texas, I really needed help and called mom for some money. She couldn’t help. She had none. She never had money She had God and that was all we needed. Even though some of the kids in high school thought we were doing well because I had success in football, we were broke we had cash flow issues, always. Forever on food stamps Forever relying on God’s grace and power. It was our secret though.

When I called out for help to moms and wishing you could help, I realized in that moment that no one could help me God was guiding me and taking over. I realized that I was raised in a situation where I could count on no one other than myself for success God. I realized as a very young kid that it was up to me and only me God to succeed. Yes, pops, this kind of sucked because other people around me had help. They could go home and get help. I couldn’t. I vowed at this moment to turn my life around and be the success that I envisioned and that I saw all these white kids have. Their parents literally sent them to the University of Notre Dame. They made sure they went to great colleges and universities in the midwest. My moms made sure I knew how to apply for food stamps be successful by listening and relying on God. I would do it. I would succeed if it killed me. I would make a million dollars. I would claim it and I would actualize it at all costs in the San Francisco Bay Area. I would be successful with out you, my pops by putting God first and having faith and belief in what God had created, ME.

What To Do With $5 Million Now

“hmm….how do I make this money last if I stopped working by age 25 and lived until I was 95.”

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Spinks Better Stronger Faster

Believe in Yourself

It’s funny because in my book, “How To Be Rich, Nigga” I talk about what NOT to do with money but I decided I also need to talk about what to do with the money. The one thing I realize about money and athletics is that most people will outlive their money or any type of bonus money that you get.

That could be $5,000,000 or that could be $50,000. The key is to realize that in almost all cases, despite what the news says, you WILL live and outlive any type of big money bonuses you get. So, when you do get the opportunity for big money, you need a mentality shift. Most black athletes have the mentality to spend it all now because you may not see this ever again or that you’ll keep getting money.

Shift the mentality and say to yourself “hmm….how do I make this money last if I stopped working by age 25 and lived until I was 95.” Look at your money from that angle and let that guide your decision making process.

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Underground Millionaire

I came from NO MONEY, made a ton of money in the Silicon Valley, lost money, and made money again.

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Market Survival Book

Market Survival Book

Wanted to introduce my fans to author Gerard Spinks. I am a writer and publisher of all of my book titles. I have written three seminal writings “How To Be Rich, Nicca”, “The Ballers Guide to Major Figure$”, and “The Poor Mans Guide to the Rich Mans World”.

All of my titles are self-help books designed for the urban entrepreneur. My books are designed for the inner city, urban person who is very entrepreneurial and needs to know exactly how to bootstrap their business and make money out of very hard conditions and situations. 

Why are these books focused on the inner city?  I grew up in the inner city.  I grew up with just my mother and my siblings.  I grew up on food stamps and welfare checks.  I became a millionaire without all of the things that everyone said that I needed as a kid.  I did NOT do this with a strong father figure and with a trust fund.  I made money from super hard work, a super belief in God, a super MOTHER, and a super EFFORT to succeed.  

I learned how to put the right people around me to get to my goals.  I learned how to goal set and actualize those goals with the help of God.  I am NOW giving that back to the inner city and all of my fans.  I came from NO MONEY, made a lot of money in the Silicon Valley as a software developer of XML software, lost a lot of money when the market tanked, and climbed back up the hill to make money again and still building.

The Floyd Mayweather Jr. you thought you knew

Floyd Mayweather Foundation’s mission statement is: To empower and encourage community alliances, impact youth leadership, and strengthen family foundations through construction, entrepreneurialism and education resulting in a healthier community. The foundation’s focus is on health and wellness, economic growth and development, and youth education.

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Many people think they know the public persona of Money Mayweather. People think because they see him on tv rollerskating through his mansion on HBO that he’s a prude and only cares about money and himself. This is far from the truth as Floyd Mayweather Jr. is, like most successful multi-milionaires, a master at personal branding and public relations. He knows that people will flock to him if he talks crazy and flaunts around like he doesn’t care about anything except money. This is so far from the real Floyd Mayweather Jr. it’s not even funny.

Floyd Mayweather Foundation gives back to the community

Floyd Mayweather Foundation gives back to the community

The real Pretty Boy Floyd is a saint and has the heart of a true champion and giving person. The Floyd Mayweather Foundation’s mission statement is: To empower and encourage community alliances, impact youth leadership, and strengthen family foundations through construction, entrepreneurialism and education resulting in a healthier community. The foundation’s focus is on health and wellness, economic growth and development, and youth education. The Mayweather Foundation will create conditions where residents of all economic levels are able to achieve their maximum health and wellness potential and reduce threats to quality of life related to greater urbanization among other social responsibilities.

The bottom line is that before anyone judge’s Money Mayweather, I encourage all to take a deeper look Beyond the Bling to see what’s really going on and how he really impacts the community at large. Yes, Floyd Money Mayweather is young, black, and famous and YES he cares about the well being of the community at large.

Black America Wealth Planning

The key, which people heavily overlook and simply do not like to do, is to write it down and hold your self accountable to your own plan. You don’t need a bunch of business books telling you this.

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Getting started building wealth is about making a plan, creating a goal, and executing your plan on a daily, weekly, and/or monthly basis. Whatever your wealth objective is; create a plan. If you’d like to earn $1,000 in the next month, write down that goal and create a plan to help you get to that goal. If you’d like to earn $4 Million per year, write it down as a goal and develop a strategic plan in writing to get you to that point. Your plan will serve as your navigational map and will get you up and out of your present situation.

Home Built by RMT Construction of Lithonia GA

Home Built by RMT Construction of Lithonia GA

Your plan needs to correspond to where you are in your life right now. If you are young, in your teenage years, and want to buy a car, you should start with a small plan. Sometimes it may be unrealistic for you to buy a car when you are 16, 17, or even 25 so you’ve got to go with a realistic plan that will help you get to that ultimate goal.

Create a plan that details how you will earn enough income to afford the monthly payments, the insurance, and gas. Get a job on the side that pays you enough to clear these expenses so that you can afford to buy and keep the car. If you have a plan to go to college but have no idea how you’re going to get there, write down the goal and begin to scour the Internet for grants and loans that will help you get into college. If the United States government has money for a war, it has money set aside for you to attend college regardless of how much or how little money your parents make.

If your goal is to earn $250,000 annually, again, write this down on paper or on the computer so that it is documented and write down a plan to get there. The plan will have to include much more than just getting the job that will pay you $50,000 per year. But, the job is at least a start. Now you need to lay down the strategic plan to make up the additional $200,000 in income annually. The plan needs to include options on generating income in other ways and must be highly realistic. Maybe some additional income comes from being a Google Affiliate Network marketer or a Market Leverage affiliate marketer that you operate as a side hustle.

The key, which people heavily overlook and simply do not like to do, is to write it down and hold your self accountable to your own plan. You don’t need a bunch of business books telling you this. You need to write the plan down and then actualize the plan and be accountable to your own plan. Don’t let yourself slack. You owe it to yourself to make the plan and the dream work. It’s all you have in this crazy economy.

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Avoiding Internet Crimes and Scandals

They sent her a due diligence sheet that outlined what she needed in order for them to invest. She also received an official term sheet from Barclay’s Bank in London with their seal on it saying that she was approved for $950,000.

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In this day and age, anyone can hide behind a computer and pretend to be the Executive of the Year dishing out Executive Orders like they are President Obama. I recently interviewed a woman from Boston, Massachusetts who lost her entire life savings to an Internet Crime Syndicate from Nigeria. Before you cast stones and say how careless this poor lady was, listen to her story and how she got sucked into one of the greatest Internet crime stories in history.

Beware Internet Crimes and Scandals promising Riches and Wealth

Beware Internet Crimes and Scandals promising Riches and Wealth

Maude and her husband James had worked all their lives. They were savers and regularly saved 20% of their income since they were in their 20′s. After 40 years of work, they had a nice little nest egg saved up for retirement and planned on moving to Florida to retire and leave the cold Boston winters behind. They deserved it. They lived a simple life. Had two kids who are grown now and saved over $250,000 in cash.

They knew they wanted their money to grow and while James was still working for the final year and a half at his job, Maude decided to attempt to try to grow their nest egg into something more sizable that they could live off off for at least 20 more years, God willing. Maude decided to use a venture capital networking site via the Internet that she figured she trusted due to their reputation or what she thought was a good reputation.

She put out her executive summary and was surprised when an investor reached out to her saying he was with a UK investment firm and loved her business plan. He said he wanted to invest. She was excited and really wanted to put her money into good use and start making passive income and building more wealth with her hard earned savings.

The UK firm sent her a term sheet within a week after they reviewed her business plan and did their due diligence. They sent her a due diligence sheet that outlined what she needed in order for them to invest. She also received an official term sheet from Barclay’s Bank in London with their seal on it saying that she was approved for $950,000. The UK Investment firm made arrangement to fly to Boston, Massachusetts to meet up with her and close the deal.

She told her husband James and he was excited too. She wanted to surprise him and hold off on telling him until all documents were proven official. She sent the term sheet, offer letter, and due diligence sheets to her lawyer of 30 years and he blessed the documents coming from Barclay’s Bank as legitimate and official. The UK firm scheduled the day they were supposed to meet in Boston.

The day of their meet up, the UK Investment firm called and said they could not make it and that she needed to wire $5,000 to London so that they could finish the financing. At this point, she was so excited about the money that she wired it to them without hesitation as they gave her an escrow company to wire it to. (to be continued)

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Internet Secrets Revealed

There are no Internet super anti-Google secrets. There is no secret to Google’s algorithm that will always place you in the top Google search results for any keyword you feel like marketing and advertising with.

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I see tons of people trending on the Internet claiming they have found the secret ingredient to Internet millions. One dude claimed that he found the secret that Google will never tell you and that he will give it to you for a mere $47 despite the fact that he charged over $3,000 for an event that he had somewhere in Connecticut. Yeah right.

He says he is offering his secret to the first 100 people who will sign up or something silly like that. Yeah right. He knows if he can sell his secret to 100,000 people online and get them convinced that he has inside game he makes $4,700,000 this month alone.

Internet Secrets revealed

Internet Secrets revealed

There are no Internet super anti-Google secrets. There is no secret to Google’s algorithm that will always place you in the top Google search results for any keyword you feel like marketing and advertising with. That dude is always at the top because he is clocking enough money to outbid everyone else for most popular keywords and stay at the top. He is paying, point blank. Here’s the real secret to Internet success:

Wake up every day and write an article. Do not make it a sales pitch. No one likes sales pitches at all anymore. If you write sales pitch text on the Internet, you will have people stay on your ad or on your article for a maximum of 3 seconds! No joke. I said 3 SECONDS! You have to work extremely hard at building your brand. No one will buy from you until they see you out there swimming in the Internet channel for awhile. This while could be anywhere from 4 months to 2 years. Hate to burst your bubble. There’s no such thing as a quick fix. If you need a check and need money by next week, I would not look at the Internet as a viable source of income.

Internet success like anything worth doing, takes a very long time to master. It takes constant effort and constant tweaking. It takes you to get used to writing and it takes you to break out your Thesaurus and your Dictionary to come up with new words. You must not have sales speak and sell someone the latest greatest wiz bang toy or opportunity. You will not get rich quickly and pay your mortgage by next week. This takes time just like any other true passive income form. If you want to get better, practice, practice, practice. There’s no other way and no other quick path to wealth. Just because there are 200,000 users creating Twitter and Facebook accounts each day does not mean that you have a sure path of buyers and consumers.

You must build a reputation and trust on the Internet more than ever. There are so many scams on the Internet it’s not even funny. So, you must fight through the scams by building a solid reputation before anyone buys from you.

Chad Ochocinco is good for Twitter

First of all, it takes a tremendous amount of confidence to even think you’re going to score in Green Bay in a hostile crowd. But to strategically plant fans in the end zone, score, and then find them to jump into their arms is a stroke of pure marketing genius and the NFL should be proud to have Chad Ochocinco tweeting and doing this.

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There’s been a lot of rumblings lately from the National Football League and it’s disdain for Twitter. They do not want their players on any team tweeting anything on game day or to give out any NFL or team secrets. Rightfully so. The NFL and it’s member teams are notorious for spying. Remember SPYGATE? Players have to be extremely careful about what they say and discuss on their twitter accounts and the NFL has all but banned players from tweeting.

Chad Ochocinco doing his Lambeau leap

Chad Ochocinco doing his Lambeau leap

The one person who has harnessed Twitter from a marketing standpoint is Chad Ochocinco. This dude is genius! I follow Chad on twitter and I saw him tweeting about giving away tickets to the Cincinnatti Bengals game against the Green Bay Packers. I didn’t think much of it and didn’t really have the time to pay attention to what he was doing. I thought he was doing a good deed and giving away tickets and thought no more of it. I didn’t realize that this marketing maven had planted fans in the stands specifically to be there if he scored so that he could do a Lambeau leap and insult the cheese heads in Green Bay.

First of all, it takes a tremendous amount of confidence to even think you’re going to score in Green Bay in a hostile crowd. But to strategically plant fans in the end zone, score, and then find them to jump into their arms is a stroke of pure marketing genius and the NFL should be proud to have Chad Ochocinco tweeting and doing this. Follow Chad on Twitter.

All posts are original content by Gerard Spinks Publishing, LLC, Atlanta, GA USA 678-993-7743