All small businesses need to compete for web traffic just like any other big business. Big businesses can out pay the smaller business when it comes to bidding on search engine keywords. My Alexa Page Rank 1 year ago for websites in the United States was around 7,000,000. What does this mean? This means that roughly 7,000,000 websites registered in the United States had more traffic than my website. Agreed. My website was well below average and was receiving about 2-3 web visitors per day who would stay on my site for about 10 seconds and leave.
In June 2010, we have a United States Alexa Page Rank of 70,000. This means that now only 70,000 websites have more traffic and authority than we do. We jumped over 7,000,000 websites in 350 days. We are now headed to push towards a rank of 1,000 to 2,000 in the United States. Right now, we don’t care about the world. We care about being the best here in our home country of the United States and not spreading out so far too quickly.
How does a small practice do this? How do you send your page rank to the stratosphere? After careful review and study, I had to find out how to do this and not listen to all the so called gurus telling you that you need to buy link backs in order to increase your page rank. The higher the page rank the more you will get visitors when you use niche keywords when advertising. Google considers you an authority by how many quality web sites link to your site. They give no credence to these auto generated websites that take your site and link to it. Google and I consider these sites as spam sites.
So, what I did to increase and outpace 6.5 Million other sites is this: I went to Alexa and found out which writing and publishing websites have a Page Rank in the Top 10. These were WordPress.com, EzineArticles.com, Examiner.com, and Blogger.com. Because Google sees them as reputable I would need a way to have these sites or articles link to my site to improve my rank. I did what every hard core entrepreneur would do with this challenge: got busy writing. I wrote 30 articles on Ezinearticles.com. I wrote 30+ articles on my Examiner.com publishing site. I wrote 105 articles on my WordPress.com site.
I wrote 30 articles here on my blog. All in all, I published over 200 articles from these reputable sources creating over 500 reputable linkbacks from those sites to my site. This pushed me up over 6.5 Million others because of the volume of work and links from reputable sources.
Google also weighs heavily original content. They look at how often your site has been published and rank you accordingly just like a human being would. You would never go back to a site that has the same old boring content after a week. The Google robot operates the same way. And, as far as keywords go, just write naturally. You don’t need to try and figure out how many keywords to place on your website. The Google robot looks at natural writing and determines what’s on your page and if it appears human generated. If it determines that an automatic tool generated the content, the robot bypasses your page.
