Success secrets learned from New York Yankees Joe Girardi

Growing up in Peoria, Illinois, I played quarterback in high school behind New York Yankee skipper Joe Girardi and learned some of life’s greatest business lessons as a kid.

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Success secrets learned from New York Yankees Joe Girardi

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Growing up in Peoria, Illinois, I played quarterback in high school behind New York Yankee skipper Joe Girardi and learned some of life’s greatest business lessons as a kid. I don’t know if it was fate or not but even our names were similar: Joe Girardi and Gerard Spinks.

Both of us went to high school in Peoria, Illinois at The Academy of Our Lady/Spalding Institute, a private catholic high school in downtown Peoria. I grew up in a single mother household, Joe Girardi grew up across the Illinois River in East Peoria, Illinois. I had heard a lot about Joe Girardi in baseball because he excelled in little league and was considered one of the best catchers in the little league circuit in the Peoria area.

I met Joe Girardi my freshman year of high school when being a quarterback was nothing but a dream and a wish. I had already watched him play his freshman football year and watched him play baseball at Bradley Park which I would walk to with my big brother, Jeronimo Spinx. What struck me about this kid was that he was very smart and extremely nice. He was strong as an ox, open minded, and willing to help me learn everything about sports. I met him during summer conditioning down at the high school where our coaches ran us and got us into top football condition to prepare for the upcoming football season.

Read the rest of my Joe Girardi story from my Examiner column.

Minority Business Success Starts with a plan

How does the small nimble minority business succeed in such a large space? Well, the first thing to know is that the Federal and State government has set aside programs for minority business.

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Creating true wealth in the United States for minorities and specifically for black owned businesses start with creating a sick tight plan of attack and a strategy on how to make money. Obviously, in these harsh economic times this is a seemingly tall order but it can be done. Business is tough to come by for everybody but one place that people sometimes overlook is the government market.

There are many tall tales about the government spending billions of dollars on contracts but what people do not tell you is that most of these contracts are with large prime goverment contractors such as Lockheed Martin and others.

Gerard Spinks' business guide

Gerard Spinks' business guide

This doesn’t mean that you will easily sign your business up with the small business association and start making tons of money. Been there done that.

I set up my minority business as a government contractor in 1998 in the San Francisco Bay Area. Went to all the meetings with the SBA in downtown San Francisco. Got registered as a MBE Minority Business Enterprise, a small disadvantaged business, and a 8A contractor. I thought the money would start pouring in to my account as I would easily win government contracts. Not so and far from the truth of even what the SBA tells you.

My company, Spinks Industries, took years of hustlin’ to come up on the government market and learned one major thing after working with a partner firm to grow their business to $35 million in contracts; you must create a business plan and provide it to the SBA to become an 8A contractor and you must learn to write business proposals and respond to requests for proposals from agencies. No easy task because the proposal writing process itself is tedious and requires expertise across a number of disciplines.

A Black Kids’ Guide to Business Success

I would succeed if it killed me. I would make a million dollars. I would claim it and I would actualize it at all costs in the San Francisco Bay Area. I would be successful with out you, my pops.

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Gerard Spinks’ Open Letter to a black father who I’ve seen once in my life:

A Black Kids Guide to business success

A Black Kids Guide to business success

Dear Dad Pops,

I’m sure you are a good dude. If you’ve ever seen a black man become successful in life and the Internet, you’re looking at him right here. I was surprised when my moms showed me pictures of me that I had signed when I was my daughters age around 7 or 8. Yes, I was the one looking real geeky studly and interesting at St. Philomena’s elementary school in Peoria, Illinois. I don’t know how my moms got me to sign those pictures because I never saw you.

I vaguely remember seeing you once when I was getting ready to go off to college to St. Ambrose College University in Davenport, Iowa. Moms never had any money so she sent me off to St. Ambrose with $20, a skillet, and a bag of clothes. Yes, she expected me to do well but she had nothing else to offer. Wish you were there. Actually, at St. Phil’s, being around all these white kids, everyone had a dad. It used to make me feel real crazy that you weren’t there but their dads were at the basketball games and taking them to play JFL (Junior Football League) that some call Pop Warner Football.

I always longed for a dad especially as I started playing sports and doing well average in high school. Some of the white kids really hated on me and even the coaches didn’t want to see me succeed because I was black. If I could only tell them that my dad was there and supported me, it probably wouldn’t have been so tough and hard on your son. At any rate, I had to fight through this nonsense, the hatred, the dissing, and somehow make a success of myself. Moms told me to just keep playing and stop listening to everyone.

How to do this I have no idea. Really could have used your help and guidance. Moms didn’t did know exactly how but she did. She already had two boys, I was her youngest so she did have some experience. Anyway, I learned how to be successful without you. It was hard. A lot of blood, sweat, and tears. While at Texas, I really needed help and called mom for some money. She couldn’t help. She had none. She never had money She had God and that was all we needed. Even though some of the kids in high school thought we were doing well because I had success in football, we were broke we had cash flow issues, always. Forever on food stamps Forever relying on God’s grace and power. It was our secret though.

When I called out for help to moms and wishing you could help, I realized in that moment that no one could help me God was guiding me and taking over. I realized that I was raised in a situation where I could count on no one other than myself for success God. I realized as a very young kid that it was up to me and only me God to succeed. Yes, pops, this kind of sucked because other people around me had help. They could go home and get help. I couldn’t. I vowed at this moment to turn my life around and be the success that I envisioned and that I saw all these white kids have. Their parents literally sent them to the University of Notre Dame. They made sure they went to great colleges and universities in the midwest. My moms made sure I knew how to apply for food stamps be successful by listening and relying on God. I would do it. I would succeed if it killed me. I would make a million dollars. I would claim it and I would actualize it at all costs in the San Francisco Bay Area. I would be successful with out you, my pops by putting God first and having faith and belief in what God had created, ME.

Social Media In A Business World

People talk about social media all the time like it’s the best thing in the world. It can be if utilized right. For those of us who have been around the block with technology and have seen the dot com implosion first hand, you know not to get too excited about the next coming of [...]

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Social Media in a Business World

Social Media in a Business World


People talk about social media all the time like it’s the best thing in the world. It can be if utilized right. For those of us who have been around the block with technology and have seen the dot com implosion first hand, you know not to get too excited about the next coming of the Internet Age. Having said that, you can be successful with social media. When I talk to people I tell them that it’s not about aimless talking on Twitter and not about constant business promotion on Twitter or Facebook.

There must be a balance and you must walk a tight rope between engaging with people since most people like to just chat away about anything and selling your business or your product. It’s good to talk personal and it’s good to talk business only. You must find that line. I feel that the line is where you draw it in the sand. I’ve had some friends say that they are only on Facebook and Twitter for personal reasons and just to chat with people in their inner circle. I’ve also spoken to people who want to maximize it and use these platforms for business connections.

We’ve all been inundated with the myriad of party flyers that now dominate Facebook. I’ve recently turned these off and only post business stuff to my wall. My fans see it on my Facebook fan page and choose whether or not they wish to read it. Find the balance but don’t ever do too much of one side. Don’t talk about your dog and your mother all day and don’t talk about your music all day. Do both, but have a strategic plan as to why you are even social.

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Underground Millionaire

I came from NO MONEY, made a ton of money in the Silicon Valley, lost money, and made money again.

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Market Survival Book

Market Survival Book

Wanted to introduce my fans to author Gerard Spinks. I am a writer and publisher of all of my book titles. I have written three seminal writings “How To Be Rich, Nicca”, “The Ballers Guide to Major Figure$”, and “The Poor Mans Guide to the Rich Mans World”.

All of my titles are self-help books designed for the urban entrepreneur. My books are designed for the inner city, urban person who is very entrepreneurial and needs to know exactly how to bootstrap their business and make money out of very hard conditions and situations. 

Why are these books focused on the inner city?  I grew up in the inner city.  I grew up with just my mother and my siblings.  I grew up on food stamps and welfare checks.  I became a millionaire without all of the things that everyone said that I needed as a kid.  I did NOT do this with a strong father figure and with a trust fund.  I made money from super hard work, a super belief in God, a super MOTHER, and a super EFFORT to succeed.  

I learned how to put the right people around me to get to my goals.  I learned how to goal set and actualize those goals with the help of God.  I am NOW giving that back to the inner city and all of my fans.  I came from NO MONEY, made a lot of money in the Silicon Valley as a software developer of XML software, lost a lot of money when the market tanked, and climbed back up the hill to make money again and still building.

The Floyd Mayweather Jr. you thought you knew

Floyd Mayweather Foundation’s mission statement is: To empower and encourage community alliances, impact youth leadership, and strengthen family foundations through construction, entrepreneurialism and education resulting in a healthier community. The foundation’s focus is on health and wellness, economic growth and development, and youth education.

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Many people think they know the public persona of Money Mayweather. People think because they see him on tv rollerskating through his mansion on HBO that he’s a prude and only cares about money and himself. This is far from the truth as Floyd Mayweather Jr. is, like most successful multi-milionaires, a master at personal branding and public relations. He knows that people will flock to him if he talks crazy and flaunts around like he doesn’t care about anything except money. This is so far from the real Floyd Mayweather Jr. it’s not even funny.

Floyd Mayweather Foundation gives back to the community

Floyd Mayweather Foundation gives back to the community

The real Pretty Boy Floyd is a saint and has the heart of a true champion and giving person. The Floyd Mayweather Foundation’s mission statement is: To empower and encourage community alliances, impact youth leadership, and strengthen family foundations through construction, entrepreneurialism and education resulting in a healthier community. The foundation’s focus is on health and wellness, economic growth and development, and youth education. The Mayweather Foundation will create conditions where residents of all economic levels are able to achieve their maximum health and wellness potential and reduce threats to quality of life related to greater urbanization among other social responsibilities.

The bottom line is that before anyone judge’s Money Mayweather, I encourage all to take a deeper look Beyond the Bling to see what’s really going on and how he really impacts the community at large. Yes, Floyd Money Mayweather is young, black, and famous and YES he cares about the well being of the community at large.

Words Have Power And Meaning Even on Twitter

I keep seeing a very interesting trend on Twitter where people use a hashtag and say Kill Yo Self if they don’t like what someone is saying. Having lost TWO dear people to suicide, this concerns me a little bit deeper than the average cat. I was taught that every word I say is a [...]

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I keep seeing a very interesting trend on Twitter where people use a hashtag and say Kill Yo Self if they don’t like what someone is saying. Having lost TWO dear people to suicide, this concerns me a little bit deeper than the average cat.

I was taught that every word I say is a thought which then manifests itself as action. Saying Kill Yourself to someone is very powerful and ultimately comes back to hurt the person speaking on it. Words have power and are manifest destiny. Because you may not like what someone says, it does NOT mean that they need to kill themselves. It simply means that you disagree vehemently with what they are saying and you have the easy ability to unfollow them on Twitter. Be easy.

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Zap Mama Brrrlak – Video Alert

Zap Mama International Music Stars! #music #artist @musician

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Get more web visitors with no money

You can increase web traffic on a shoestring budget

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One little known secret of increasing viewers to your website lies in putting anchor text on your webpage. When you have anchor text to quality websites like Wikipedia, or other reputable company’s or websites, it increases your page rank and the Google robot sees your website during indexing each night. The anchors on this website is the text embedded in here that you can click on. The plain text that I’m writing with means nothing to the Google robot when it sees your webpage. And, if you NEVER update your website, the Google robot operates on a out of site, out of mind mentality. It overlooks you completely if you never update your website or blog.

The other way to be seen on the Internet is by writing articles on your specific niche. I suggest everyone who abandoned their blogs years ago, start blogging about your niche and adding anchor text to your blog of keywords that you want people to see in order to increase web traffic. Even though you may not be a writer, to win traffic on the Internet today is all about writing articles to have the Google bot see your site. No writing, no traffic, and no money. If you don’t know how to write, email us to get started on having my team write articles for you for a fee. We will write articles for you for $50-$200 depending upon what you need Spinks to do and how comprehensive it is. Some writings require a ton of research and this takes time.

You will also need to add Google analytics to your webpages so that you can start to measure the success rate of each individual webpage. If you need us to become your webmaster and get this going for you, please feel free to contact us for individualized pricing on your needs at gds (at) spinksindustries (dot) com. So, step 1 is to start to add anchor text to your website and step 2 is to start dusting your blog or website off and add new content. Your goal should be to add new content to your blog at least once per day or three times per week. Good luck on increasing traffic today.

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What Good Is Twitter If You Have ZERO Traffic?

Case in point, I spoke recently to someone who had thousands of Twitter followers. They felt they were doing awesome, and indeed they are. However, when taking a much closer look at their web site statistics, they had terrible web traffic. I began to ponder, “hmmm…what good is having 5,000 Twitter followers and no web [...]

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Case in point, I spoke recently to someone who had thousands of Twitter followers. They felt they were doing awesome, and indeed they are. However, when taking a much closer look at their web site statistics, they had terrible web traffic.

I began to ponder, “hmmm…what good is having 5,000 Twitter followers and no web traffic?” This is not a welcomed scenario unless you are simply on Twitter to have fun and just have fun with a website. Most people don’t want to just simply have fun. Most people that I know want to sell something to someone and build a fan base. I recommend focusing 10% on Twitter relationships and 90% on building up your web site brand and statistics. In this case, you want “More Money, More Problems”.

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All posts are original content by Gerard Spinks Publishing, LLC, Atlanta, GA USA 678-993-7743